Selling a Business in Worcester

Owners in the Worcester area sell to local buyers and to buyers from other markets. The area has 19,181 employer businesses, and 85% of them have fewer than 20 employees. This page shows what is here and how a sale is handled.

LOCAL SNAPSHOT

Worcester by the numbers

19,181

19,181

EMPLOYER BUSINESSES

85%

85%

SMALL EMPLOYER SHARE

68,262

68,262

BUSINESSES WITH NO EMPLOYEES

319,255

319,255

EMPLOYMENT

$20.2 billion

$20.2 billion

ANNUAL PAYROLL

7,846

7,846

BUSINESSES WITH 5 TO 49 EMPLOYEES

U.S. Census Bureau, County Business Patterns 2023 and Nonemployer Statistics 2024. Counts are employer establishments, meaning business locations with paid employees.

How Worcester compares

  • The Worcester area ranks 2nd of 6 Massachusetts metro areas for employer businesses.

  • The number of employer businesses grew 3.8% between 2018 and 2023.

  • Manufacturing makes up 4% of employer businesses in Worcester, compared with 3% in Massachusetts.

  • 7,846 employer businesses here have 5 to 49 employees.

  • The Worcester area ranks 2nd of 6 Massachusetts metro areas for employer businesses.

  • The number of employer businesses grew 3.8% between 2018 and 2023.

  • Manufacturing makes up 4% of employer businesses in Worcester, compared with 3% in Massachusetts.

  • 7,846 employer businesses here have 5 to 49 employees.

Industry mix

The largest industries by number of employer businesses:

  • Construction: 2,610 employer businesses

  • Health care and social assistance: 2,418 employer businesses

  • Retail: 2,405 employer businesses

  • Repair, personal care and other services: 1,983 employer businesses

  • Professional and technical services: 1,823 employer businesses

The largest industries by number of employer businesses:

  • Construction: 2,610 employer businesses

  • Health care and social assistance: 2,418 employer businesses

  • Retail: 2,405 employer businesses

  • Repair, personal care and other services: 1,983 employer businesses

  • Professional and technical services: 1,823 employer businesses

What buyers look for

Buyers look first at profit that holds up under review. Three years of tax returns and profit and loss statements that match each other carry more weight than a high number that cannot be shown.

  • How much of the business depends on the owner

  • How concentrated sales are among a few customers

  • The lease, its remaining term and the landlord's consent to a sale

  • The condition of equipment and the contracts that transfer

Buyers look first at profit that holds up under review. Three years of tax returns and profit and loss statements that match each other carry more weight than a high number that cannot be shown.

  • How much of the business depends on the owner

  • How concentrated sales are among a few customers

  • The lease, its remaining term and the landlord's consent to a sale

  • The condition of equipment and the contracts that transfer

Every kind of business we sell in Worcester

We sell businesses in every one of these industries in Worcester. Counts are employer businesses in the closest Census industry codes. Industries without a clean Census match are listed without a count, and a few industries share one Census category, so their counts match. A sale multiple is the price a business typically sells for as a multiple of its earnings. SDE means seller's discretionary earnings, which is the owner's pay plus the profit of the business. EBITDA means earnings before interest, taxes, depreciation and amortization.

Construction & Engineering

3,031 related employer businesses in Worcester.

  • General Contracting: 780 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.

  • Landscaping: 514 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.

  • Interior Finishing: 422 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE.

  • Electrical: 334 employer businesses here. Typical sale multiple: 4.0x - 8.0x EBITDA.

  • Plumbing: 328 employer businesses here. Typical sale multiple: 3.5x - 5.0x SDE.

  • HVAC Services: 328 employer businesses here. Typical sale multiple: 4.6x - 7.0x EBITDA.

  • Foundation & Site Prep: 231 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Fleet.

  • Civil Engineering: 146 employer businesses here. Typical sale multiple: 7.0x - 11.0x EBITDA.

  • Roofing & Siding: 100 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.

  • Masonry: 96 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Equipment.

  • Carpentry & Framing: 50 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE.

  • Remediation & Restoration: 30 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.

Restaurants & Food

1,807 related employer businesses in Worcester.

Medical Practices

1,256 related employer businesses in Worcester.

Financial & Professional Services

877 related employer businesses in Worcester.

Automotive & Boat

868 related employer businesses in Worcester.

  • Auto Repair: 315 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE.

  • Car Dealerships: 171 employer businesses here. Typical sale multiple: 2x - 8x Blue Sky + Assets.

  • Auto Parts: 142 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE + Inventory.

  • Collision Repair: 131 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.

  • Car Washes: 62 employer businesses here. Typical sale multiple: 4.5x - 7.0x EBITDA.

  • Towing & Repo: 40 employer businesses here. Typical sale multiple: 3.0x - 4.0x EBITDA + Fleet.

  • Boat Dealerships: 7 employer businesses here. Typical sale multiple: 3.0x - 4.5x EBITDA.

Retail Stores

738 related employer businesses in Worcester.

Manufacturing

636 related employer businesses in Worcester.

Logistics & Transportation

457 related employer businesses in Worcester.

Gas Stations & Convenience

449 related employer businesses in Worcester.

Beauty & Personal Care

408 related employer businesses in Worcester.

  • Hair Salons: 215 employer businesses here. Typical sale multiple: 1.25x - 2.34x SDE.

  • Day Spas: 90 employer businesses here. Typical sale multiple: 1.8x - 2.8x SDE.

  • Tattoo Shops: 90 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.

  • Massage Parlors: 90 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.

  • Nail Salons: 89 employer businesses here. Typical sale multiple: 1.4x - 1.88x SDE.

  • Barber Shops: 14 employer businesses here. Typical sale multiple: 1.5x - 2.25x SDE.

  • Medical Spas. Typical sale multiple: 2.5x - 4.5x EBITDA.

Home Services

371 related employer businesses in Worcester.

Wholesale & Distribution

360 related employer businesses in Worcester.

Education & Childcare

249 related employer businesses in Worcester.

  • Daycare Centers: 232 employer businesses here. Typical sale multiple: 2.39x - 3.35x SDE.

  • Tutoring Centers: 17 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE.

  • Preschools. Typical sale multiple: 3.12x - 4.0x SDE.

Health & Fitness

246 related employer businesses in Worcester.

Pharmacies & Medical Supply

236 related employer businesses in Worcester.

Entertainment & Recreation

206 related employer businesses in Worcester.

  • Bars & Pubs: 102 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.

  • Clubs & Lounges: 102 employer businesses here. Typical sale multiple: 3.0x - 6.0x EBITDA.

  • Outdoor Recreation: 58 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.

  • Golf Courses: 30 employer businesses here. Typical sale multiple: 8.0x - 11.0x EBITDA.

  • Bowling Alleys: 10 employer businesses here. Typical sale multiple: 3.0x - 5.0x EBITDA.

  • Arcades & FECs: 6 employer businesses here. Typical sale multiple: 2.1x - 3.6x SDE.

  • Event Venues. Typical sale multiple: 2.8x - 3.5x Earnings.

  • Banquet Halls. Typical sale multiple: 3.5x - 4.5x Earnings.

  • Escape Rooms. Typical sale multiple: 1.5x - 3.5x SDE.

Energy & Utilities

187 related employer businesses in Worcester.

Technology & Media

183 related employer businesses in Worcester.

Hospitality & Travel

179 related employer businesses in Worcester.

  • Transportation Services: 102 employer businesses here. Typical sale multiple: 2.0x - 4.1x SDE.

  • Hotels: 50 employer businesses here. Typical sale multiple: 2.6x - 5.1x EBITDA.

  • Motels: 50 employer businesses here. Typical sale multiple: 1.1x - 2.5x SDE.

  • Travel Agencies: 15 employer businesses here. Typical sale multiple: 2.3x - 3.2x SDE.

  • Campgrounds & RV Parks: 9 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.

  • Bed & Breakfasts / Inns: 3 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.

Senior Care & Living

163 related employer businesses in Worcester.

Pet Services

112 related employer businesses in Worcester.

E-commerce & Online Businesses

Land & Agriculture

We sell businesses in every one of these industries in Worcester. Counts are employer businesses in the closest Census industry codes. Industries without a clean Census match are listed without a count, and a few industries share one Census category, so their counts match. A sale multiple is the price a business typically sells for as a multiple of its earnings. SDE means seller's discretionary earnings, which is the owner's pay plus the profit of the business. EBITDA means earnings before interest, taxes, depreciation and amortization.

Construction & Engineering

3,031 related employer businesses in Worcester.

  • General Contracting: 780 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.

  • Landscaping: 514 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.

  • Interior Finishing: 422 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE.

  • Electrical: 334 employer businesses here. Typical sale multiple: 4.0x - 8.0x EBITDA.

  • Plumbing: 328 employer businesses here. Typical sale multiple: 3.5x - 5.0x SDE.

  • HVAC Services: 328 employer businesses here. Typical sale multiple: 4.6x - 7.0x EBITDA.

  • Foundation & Site Prep: 231 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Fleet.

  • Civil Engineering: 146 employer businesses here. Typical sale multiple: 7.0x - 11.0x EBITDA.

  • Roofing & Siding: 100 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.

  • Masonry: 96 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Equipment.

  • Carpentry & Framing: 50 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE.

  • Remediation & Restoration: 30 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.

Restaurants & Food

1,807 related employer businesses in Worcester.

Medical Practices

1,256 related employer businesses in Worcester.

Financial & Professional Services

877 related employer businesses in Worcester.

Automotive & Boat

868 related employer businesses in Worcester.

  • Auto Repair: 315 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE.

  • Car Dealerships: 171 employer businesses here. Typical sale multiple: 2x - 8x Blue Sky + Assets.

  • Auto Parts: 142 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE + Inventory.

  • Collision Repair: 131 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.

  • Car Washes: 62 employer businesses here. Typical sale multiple: 4.5x - 7.0x EBITDA.

  • Towing & Repo: 40 employer businesses here. Typical sale multiple: 3.0x - 4.0x EBITDA + Fleet.

  • Boat Dealerships: 7 employer businesses here. Typical sale multiple: 3.0x - 4.5x EBITDA.

Retail Stores

738 related employer businesses in Worcester.

Manufacturing

636 related employer businesses in Worcester.

Logistics & Transportation

457 related employer businesses in Worcester.

Gas Stations & Convenience

449 related employer businesses in Worcester.

Beauty & Personal Care

408 related employer businesses in Worcester.

  • Hair Salons: 215 employer businesses here. Typical sale multiple: 1.25x - 2.34x SDE.

  • Day Spas: 90 employer businesses here. Typical sale multiple: 1.8x - 2.8x SDE.

  • Tattoo Shops: 90 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.

  • Massage Parlors: 90 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.

  • Nail Salons: 89 employer businesses here. Typical sale multiple: 1.4x - 1.88x SDE.

  • Barber Shops: 14 employer businesses here. Typical sale multiple: 1.5x - 2.25x SDE.

  • Medical Spas. Typical sale multiple: 2.5x - 4.5x EBITDA.

Home Services

371 related employer businesses in Worcester.

Wholesale & Distribution

360 related employer businesses in Worcester.

Education & Childcare

249 related employer businesses in Worcester.

  • Daycare Centers: 232 employer businesses here. Typical sale multiple: 2.39x - 3.35x SDE.

  • Tutoring Centers: 17 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE.

  • Preschools. Typical sale multiple: 3.12x - 4.0x SDE.

Health & Fitness

246 related employer businesses in Worcester.

Pharmacies & Medical Supply

236 related employer businesses in Worcester.

Entertainment & Recreation

206 related employer businesses in Worcester.

  • Bars & Pubs: 102 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.

  • Clubs & Lounges: 102 employer businesses here. Typical sale multiple: 3.0x - 6.0x EBITDA.

  • Outdoor Recreation: 58 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.

  • Golf Courses: 30 employer businesses here. Typical sale multiple: 8.0x - 11.0x EBITDA.

  • Bowling Alleys: 10 employer businesses here. Typical sale multiple: 3.0x - 5.0x EBITDA.

  • Arcades & FECs: 6 employer businesses here. Typical sale multiple: 2.1x - 3.6x SDE.

  • Event Venues. Typical sale multiple: 2.8x - 3.5x Earnings.

  • Banquet Halls. Typical sale multiple: 3.5x - 4.5x Earnings.

  • Escape Rooms. Typical sale multiple: 1.5x - 3.5x SDE.

Energy & Utilities

187 related employer businesses in Worcester.

Technology & Media

183 related employer businesses in Worcester.

Hospitality & Travel

179 related employer businesses in Worcester.

  • Transportation Services: 102 employer businesses here. Typical sale multiple: 2.0x - 4.1x SDE.

  • Hotels: 50 employer businesses here. Typical sale multiple: 2.6x - 5.1x EBITDA.

  • Motels: 50 employer businesses here. Typical sale multiple: 1.1x - 2.5x SDE.

  • Travel Agencies: 15 employer businesses here. Typical sale multiple: 2.3x - 3.2x SDE.

  • Campgrounds & RV Parks: 9 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.

  • Bed & Breakfasts / Inns: 3 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.

Senior Care & Living

163 related employer businesses in Worcester.

Pet Services

112 related employer businesses in Worcester.

E-commerce & Online Businesses

Land & Agriculture

Counties in this metro area

Working with owners in Worcester

Business Advisors of America works with owners who are selling a business in Worcester. Contact us to talk about a sale.

FREQUENTLY ASKED QUESTIONS

Questions owners in Worcester ask

How long does it take to sell a business in Worcester?

The time depends on the price, the quality of the records and the number of qualified buyers. Many sales take six months or longer from the start of the process to closing.

How is a business valued in Worcester?

Valuation starts with the earnings the business produces for an owner, then adjusts for assets, size, industry and the terms a buyer is likely to accept. The result is a range, and the asking price is set inside it.

Is the sale confidential?

Buyers are asked to sign a non-disclosure agreement before they see the name of the business or its financial statements.

FROM OUR BLOG

Guides for owners in Worcester

October 3, 2025

Business Owners

Add-Backs: What Counts, What Does Not, and What Buyers Push Back On

Every add-back you can prove raises your sale price by two to three times its amount. Every add-back you cannot prove costs you credibility on all the others.

Read article

October 3, 2025

Business Owners

Add-Backs: What Counts, What Does Not, and What Buyers Push Back On

Every add-back you can prove raises your sale price by two to three times its amount. Every add-back you cannot prove costs you credibility on all the others.

Read article

March 5, 2026

Business Owners

Buyer Qualification: How We Screen Out the Buyers Who Cannot Close

Most inquiries on a business listing come from people who cannot close. Here is how they get screened out before they see your name or your financials.

Read article

March 5, 2026

Business Owners

Buyer Qualification: How We Screen Out the Buyers Who Cannot Close

Most inquiries on a business listing come from people who cannot close. Here is how they get screened out before they see your name or your financials.

Read article

February 9, 2026

Business Owners

The Confidential Information Memorandum: What Goes In It and Why

The CIM is the document a buyer reads before they decide to spend time on your business. Here is what it has to contain and the mistakes that cost sellers offers.

Read article

February 9, 2026

Business Owners

The Confidential Information Memorandum: What Goes In It and Why

The CIM is the document a buyer reads before they decide to spend time on your business. Here is what it has to contain and the mistakes that cost sellers offers.

Read article