Selling a Business in Goldsboro
Owners in the Goldsboro area sell to local buyers and to buyers from other markets. The area has 2,195 employer businesses, and 85% of them have fewer than 20 employees. This page shows what is here and how a sale is handled.
LOCAL SNAPSHOT
Goldsboro by the numbers
2,195
2,195
EMPLOYER BUSINESSES
85%
85%
SMALL EMPLOYER SHARE
8,307
8,307
BUSINESSES WITH NO EMPLOYEES
33,629
33,629
EMPLOYMENT
$1.4 billion
$1.4 billion
ANNUAL PAYROLL
1,019
1,019
BUSINESSES WITH 5 TO 49 EMPLOYEES
U.S. Census Bureau, County Business Patterns 2023 and Nonemployer Statistics 2024. Counts are employer establishments, meaning business locations with paid employees.
How Goldsboro compares
The Goldsboro area ranks 15th of 15 North Carolina metro areas for employer businesses.
The number of employer businesses grew 1.8% between 2018 and 2023.
Retail makes up 20% of employer businesses in Goldsboro, compared with 14% in North Carolina.
1,019 employer businesses here have 5 to 49 employees.
The Goldsboro area ranks 15th of 15 North Carolina metro areas for employer businesses.
The number of employer businesses grew 1.8% between 2018 and 2023.
Retail makes up 20% of employer businesses in Goldsboro, compared with 14% in North Carolina.
1,019 employer businesses here have 5 to 49 employees.
Industry mix
The largest industries by number of employer businesses:
Retail: 441 employer businesses
Repair, personal care and other services: 302 employer businesses
Health care and social assistance: 266 employer businesses
Accommodation and food service: 231 employer businesses
Construction: 213 employer businesses
The largest industries by number of employer businesses:
Retail: 441 employer businesses
Repair, personal care and other services: 302 employer businesses
Health care and social assistance: 266 employer businesses
Accommodation and food service: 231 employer businesses
Construction: 213 employer businesses
What buyers look for
Buyers look first at profit that holds up under review. Three years of tax returns and profit and loss statements that match each other carry more weight than a high number that cannot be shown.
How much of the business depends on the owner
How concentrated sales are among a few customers
The lease, its remaining term and the landlord's consent to a sale
The condition of equipment and the contracts that transfer
Buyers look first at profit that holds up under review. Three years of tax returns and profit and loss statements that match each other carry more weight than a high number that cannot be shown.
How much of the business depends on the owner
How concentrated sales are among a few customers
The lease, its remaining term and the landlord's consent to a sale
The condition of equipment and the contracts that transfer
INDUSTRIES
What sells in Goldsboro
Retail, repair, personal care and other services, health care and social assistance, accommodation and food service
Every kind of business we sell in Goldsboro
We sell businesses in every one of these industries in Goldsboro. Counts are employer businesses in the closest Census industry codes. Industries without a clean Census match are listed without a count, and a few industries share one Census category, so their counts match. A sale multiple is the price a business typically sells for as a multiple of its earnings. SDE means seller's discretionary earnings, which is the owner's pay plus the profit of the business. EBITDA means earnings before interest, taxes, depreciation and amortization.
Construction & Engineering
218 related employer businesses in Goldsboro.
General Contracting: 51 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.
Plumbing: 36 employer businesses here. Typical sale multiple: 3.5x - 5.0x SDE.
HVAC Services: 36 employer businesses here. Typical sale multiple: 4.6x - 7.0x EBITDA.
Landscaping: 30 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Interior Finishing: 29 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE.
Foundation & Site Prep: 28 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Fleet.
Electrical: 27 employer businesses here. Typical sale multiple: 4.0x - 8.0x EBITDA.
Roofing & Siding: 7 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Civil Engineering: 5 employer businesses here. Typical sale multiple: 7.0x - 11.0x EBITDA.
Masonry: 5 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Equipment.
Restaurants & Food
216 related employer businesses in Goldsboro.
Quick-Service & Fast Food: 97 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Full-Service Restaurants: 75 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.
Grocery Stores & Markets: 25 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE + Inventory.
Coffee Shops: 14 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE.
Liquor, Wine & Beer Stores: 5 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE + Inventory.
Ghost Kitchens. Typical sale multiple: 2.0x - 3.0x SDE.
Retail Stores
150 related employer businesses in Goldsboro.
Fashion, Apparel & Jewelry: 39 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE + Inventory.
Health, Beauty & Pharmacy: 33 employer businesses here. Typical sale multiple: 2.8x - 4.2x EBITDA.
Hardware, Garden & Building: 25 employer businesses here. Typical sale multiple: 2.5x - 3.8x SDE + Inventory.
Home Decor & Furniture: 24 employer businesses here. Typical sale multiple: 2.2x - 3.2x SDE + Inventory.
Electronics & Repair: 12 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE.
Sporting Goods & Firearms: 9 employer businesses here. Typical sale multiple: 2.3x - 3.4x SDE.
Hobby, Toys & Gift Shops: 8 employer businesses here. Typical sale multiple: 1.8x - 2.8x SDE + Inventory.
Medical Practices
127 related employer businesses in Goldsboro.
Primary & Family Care: 33 employer businesses here. Typical sale multiple: 2.2x - 3.2x SDE.
Dental Practices: 27 employer businesses here. Typical sale multiple: 3.5x - 5.5x EBITDA.
Home Health & Hospice: 15 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.
Medical Labs & Imaging: 14 employer businesses here. Typical sale multiple: 4.5x - 6.5x EBITDA.
Mental & Behavioral Health: 13 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE.
Veterinary Medicine: 8 employer businesses here. Typical sale multiple: 6.0x - 9.0x EBITDA.
Vision & Eye Care: 7 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Specialty Medicine: 5 employer businesses here. Typical sale multiple: 5.0x - 7.0x EBITDA.
Physical Therapy & Rehab: 5 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.
Automotive & Boat
113 related employer businesses in Goldsboro.
Auto Repair: 40 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE.
Car Dealerships: 27 employer businesses here. Typical sale multiple: 2x - 8x Blue Sky + Assets.
Auto Parts: 24 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE + Inventory.
Collision Repair: 10 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.
Car Washes: 7 employer businesses here. Typical sale multiple: 4.5x - 7.0x EBITDA.
Towing & Repo: 5 employer businesses here. Typical sale multiple: 3.0x - 4.0x EBITDA + Fleet.
Financial & Professional Services
110 related employer businesses in Goldsboro.
Insurance Agencies: 44 employer businesses here. Typical sale multiple: 6.0x - 8.0x EBITDA.
Accounting & Tax Practices: 31 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE.
Real Estate Brokerages: 20 employer businesses here. Typical sale multiple: 2.5x - 4.5x SDE.
Private Lending: 11 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Wealth Management: 4 employer businesses here. Typical sale multiple: 2.7x - 4.0x Recurring Revenue.
Gas Stations & Convenience
74 related employer businesses in Goldsboro.
Gas Stations: 52 employer businesses here. Typical sale multiple: 3.0x - 4.5x EBITDA + Real Estate.
Convenience Stores: 22 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE + Inventory.
Truck Stops & Travel Centers. Typical sale multiple: 3.5x - 5.5x EBITDA + Real Estate.
Logistics & Transportation
57 related employer businesses in Goldsboro.
General Freight Trucking: 44 employer businesses here. Typical sale multiple: 2.44x - 3.45x SDE.
Commercial Moving: 5 employer businesses here. Typical sale multiple: 1.5x - 3.0x SDE.
Warehousing & Fulfillment: 5 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.
Freight Brokerage & 3PL: 3 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Port Drayage. Typical sale multiple: 2.5x - 3.5x SDE.
Home Services
40 related employer businesses in Goldsboro.
Residential Cleaning: 22 employer businesses here. Typical sale multiple: 1.5x - 2.6x SDE.
Commercial Cleaning: 22 employer businesses here. Typical sale multiple: 2.47x - 4.11x EBITDA.
Property Management: 14 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.
Pest Control: 4 employer businesses here. Typical sale multiple: 2.34x - 2.90x SDE.
Audio Visual (AV). Typical sale multiple: 3.0x - 5.0x EBITDA.
Junk Removal. Typical sale multiple: 1.5x - 3.0x SDE.
Pool & Spa Service. Typical sale multiple: 3.0x - 4.0x EBITDA.
Manufacturing
40 related employer businesses in Goldsboro.
Food & Beverage Manufacturing: 11 employer businesses here. Typical sale multiple: 3.1x - 4.5x SDE.
Metal Fabrication: 8 employer businesses here. Typical sale multiple: 3.2x - 4.2x SDE.
Wood & Furniture Manufacturing: 8 employer businesses here. Typical sale multiple: 2.5x - 3.8x SDE.
Construction Materials Manufacturing: 6 employer businesses here. Typical sale multiple: 2.5x - 5.0x EBITDA.
Printing & Plastics: 4 employer businesses here. Typical sale multiple: 2.9x - 4.9x SDE.
Medical & Chemical Manufacturing: 3 employer businesses here. Typical sale multiple: 4.5x - 8.0x EBITDA.
Wholesale & Distribution
36 related employer businesses in Goldsboro.
Industrial & Construction Supply: 26 employer businesses here. Typical sale multiple: 3.0x - 4.0x SDE.
Food & Beverage Distribution: 6 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Electronics, IT & Office Equipment Distribution: 4 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Education & Childcare
33 related employer businesses in Goldsboro.
Daycare Centers: 33 employer businesses here. Typical sale multiple: 2.39x - 3.35x SDE.
Preschools. Typical sale multiple: 3.12x - 4.0x SDE.
Pharmacies & Medical Supply
32 related employer businesses in Goldsboro.
Home Infusion: 15 employer businesses here. Typical sale multiple: 4.0x - 6.5x EBITDA.
Compounding Pharmacies: 13 employer businesses here. Typical sale multiple: 3.5x - 5.5x EBITDA.
Specialty Pharmacies: 13 employer businesses here. Typical sale multiple: 4.0x - 6.5x EBITDA.
Medical Supply Retail: 4 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE + Inventory.
Beauty & Personal Care
30 related employer businesses in Goldsboro.
Hair Salons: 13 employer businesses here. Typical sale multiple: 1.25x - 2.34x SDE.
Nail Salons: 11 employer businesses here. Typical sale multiple: 1.4x - 1.88x SDE.
Day Spas: 6 employer businesses here. Typical sale multiple: 1.8x - 2.8x SDE.
Tattoo Shops: 6 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.
Massage Parlors: 6 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.
Medical Spas. Typical sale multiple: 2.5x - 4.5x EBITDA.
Hospitality & Travel
18 related employer businesses in Goldsboro.
Hotels: 18 employer businesses here. Typical sale multiple: 2.6x - 5.1x EBITDA.
Motels: 18 employer businesses here. Typical sale multiple: 1.1x - 2.5x SDE.
Senior Care & Living
18 related employer businesses in Goldsboro.
Non-Medical Home Care: 12 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Assisted Living Facilities: 6 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA + Real Estate.
Adult Day Services. Typical sale multiple: 2.5x - 4.0x SDE.
Health & Fitness
17 related employer businesses in Goldsboro.
Gyms & Health Clubs: 12 employer businesses here. Typical sale multiple: 2.44x - 2.93x SDE.
Yoga Studios: 12 employer businesses here. Typical sale multiple: 2.07x - 2.50x SDE.
Pilates Studios: 12 employer businesses here. Typical sale multiple: 2.10x - 3.00x SDE.
Personal Training Studios: 12 employer businesses here. Typical sale multiple: 2.00x - 2.80x SDE.
Wellness & Recovery Centers: 5 employer businesses here. Typical sale multiple: 5.5x - 9.7x EBITDA.
Energy & Utilities
14 related employer businesses in Goldsboro.
Propane & Fuel Distribution: 9 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA + Assets.
Water & Wastewater Services: 5 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.
Entertainment & Recreation
12 related employer businesses in Goldsboro.
Bars & Pubs: 12 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.
Clubs & Lounges: 12 employer businesses here. Typical sale multiple: 3.0x - 6.0x EBITDA.
Event Venues. Typical sale multiple: 2.8x - 3.5x Earnings.
Banquet Halls. Typical sale multiple: 3.5x - 4.5x Earnings.
Escape Rooms. Typical sale multiple: 1.5x - 3.5x SDE.
Pet Services
4 related employer businesses in Goldsboro.
Pet Grooming & Spas: 4 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE.
Boarding, Daycare & Training: 4 employer businesses here. Typical sale multiple: 3.0x - 4.5x EBITDA.
Mobile & In-Home Pet Care. Typical sale multiple: 1.5x - 2.5x SDE + Fleet.
Technology & Media
4 related employer businesses in Goldsboro.
Digital Marketing Agencies: 4 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE.
E-commerce & Online Brands. Typical sale multiple: 2.5x - 4.0x SDE + Inventory.
E-commerce & Online Businesses
Amazon FBA Businesses. Typical sale multiple: 2.5x - 4.0x SDE + Inventory.
Online Marketplaces. Typical sale multiple: 3.5x - 6.0x SDE.
Land & Agriculture
Crop Production. Typical sale multiple: 4.5x - 6.69x EBITDA.
Livestock & Ranching. Typical sale multiple: 3.0x - 5.76x EBITDA.
Agribusiness & Infrastructure. Typical sale multiple: 5.2x - 10.3x EBITDA.
AgTech & Precision Ag. Typical sale multiple: 8.3x - 12.1x EBITDA.
Agri-Tourism & Lifestyle. Typical sale multiple: 2.51x - 4.54x SDE.
We sell businesses in every one of these industries in Goldsboro. Counts are employer businesses in the closest Census industry codes. Industries without a clean Census match are listed without a count, and a few industries share one Census category, so their counts match. A sale multiple is the price a business typically sells for as a multiple of its earnings. SDE means seller's discretionary earnings, which is the owner's pay plus the profit of the business. EBITDA means earnings before interest, taxes, depreciation and amortization.
Construction & Engineering
218 related employer businesses in Goldsboro.
General Contracting: 51 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.
Plumbing: 36 employer businesses here. Typical sale multiple: 3.5x - 5.0x SDE.
HVAC Services: 36 employer businesses here. Typical sale multiple: 4.6x - 7.0x EBITDA.
Landscaping: 30 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Interior Finishing: 29 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE.
Foundation & Site Prep: 28 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Fleet.
Electrical: 27 employer businesses here. Typical sale multiple: 4.0x - 8.0x EBITDA.
Roofing & Siding: 7 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Civil Engineering: 5 employer businesses here. Typical sale multiple: 7.0x - 11.0x EBITDA.
Masonry: 5 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Equipment.
Restaurants & Food
216 related employer businesses in Goldsboro.
Quick-Service & Fast Food: 97 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Full-Service Restaurants: 75 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.
Grocery Stores & Markets: 25 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE + Inventory.
Coffee Shops: 14 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE.
Liquor, Wine & Beer Stores: 5 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE + Inventory.
Ghost Kitchens. Typical sale multiple: 2.0x - 3.0x SDE.
Retail Stores
150 related employer businesses in Goldsboro.
Fashion, Apparel & Jewelry: 39 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE + Inventory.
Health, Beauty & Pharmacy: 33 employer businesses here. Typical sale multiple: 2.8x - 4.2x EBITDA.
Hardware, Garden & Building: 25 employer businesses here. Typical sale multiple: 2.5x - 3.8x SDE + Inventory.
Home Decor & Furniture: 24 employer businesses here. Typical sale multiple: 2.2x - 3.2x SDE + Inventory.
Electronics & Repair: 12 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE.
Sporting Goods & Firearms: 9 employer businesses here. Typical sale multiple: 2.3x - 3.4x SDE.
Hobby, Toys & Gift Shops: 8 employer businesses here. Typical sale multiple: 1.8x - 2.8x SDE + Inventory.
Medical Practices
127 related employer businesses in Goldsboro.
Primary & Family Care: 33 employer businesses here. Typical sale multiple: 2.2x - 3.2x SDE.
Dental Practices: 27 employer businesses here. Typical sale multiple: 3.5x - 5.5x EBITDA.
Home Health & Hospice: 15 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.
Medical Labs & Imaging: 14 employer businesses here. Typical sale multiple: 4.5x - 6.5x EBITDA.
Mental & Behavioral Health: 13 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE.
Veterinary Medicine: 8 employer businesses here. Typical sale multiple: 6.0x - 9.0x EBITDA.
Vision & Eye Care: 7 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Specialty Medicine: 5 employer businesses here. Typical sale multiple: 5.0x - 7.0x EBITDA.
Physical Therapy & Rehab: 5 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.
Automotive & Boat
113 related employer businesses in Goldsboro.
Auto Repair: 40 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE.
Car Dealerships: 27 employer businesses here. Typical sale multiple: 2x - 8x Blue Sky + Assets.
Auto Parts: 24 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE + Inventory.
Collision Repair: 10 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.
Car Washes: 7 employer businesses here. Typical sale multiple: 4.5x - 7.0x EBITDA.
Towing & Repo: 5 employer businesses here. Typical sale multiple: 3.0x - 4.0x EBITDA + Fleet.
Financial & Professional Services
110 related employer businesses in Goldsboro.
Insurance Agencies: 44 employer businesses here. Typical sale multiple: 6.0x - 8.0x EBITDA.
Accounting & Tax Practices: 31 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE.
Real Estate Brokerages: 20 employer businesses here. Typical sale multiple: 2.5x - 4.5x SDE.
Private Lending: 11 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Wealth Management: 4 employer businesses here. Typical sale multiple: 2.7x - 4.0x Recurring Revenue.
Gas Stations & Convenience
74 related employer businesses in Goldsboro.
Gas Stations: 52 employer businesses here. Typical sale multiple: 3.0x - 4.5x EBITDA + Real Estate.
Convenience Stores: 22 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE + Inventory.
Truck Stops & Travel Centers. Typical sale multiple: 3.5x - 5.5x EBITDA + Real Estate.
Logistics & Transportation
57 related employer businesses in Goldsboro.
General Freight Trucking: 44 employer businesses here. Typical sale multiple: 2.44x - 3.45x SDE.
Commercial Moving: 5 employer businesses here. Typical sale multiple: 1.5x - 3.0x SDE.
Warehousing & Fulfillment: 5 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.
Freight Brokerage & 3PL: 3 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Port Drayage. Typical sale multiple: 2.5x - 3.5x SDE.
Home Services
40 related employer businesses in Goldsboro.
Residential Cleaning: 22 employer businesses here. Typical sale multiple: 1.5x - 2.6x SDE.
Commercial Cleaning: 22 employer businesses here. Typical sale multiple: 2.47x - 4.11x EBITDA.
Property Management: 14 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.
Pest Control: 4 employer businesses here. Typical sale multiple: 2.34x - 2.90x SDE.
Audio Visual (AV). Typical sale multiple: 3.0x - 5.0x EBITDA.
Junk Removal. Typical sale multiple: 1.5x - 3.0x SDE.
Pool & Spa Service. Typical sale multiple: 3.0x - 4.0x EBITDA.
Manufacturing
40 related employer businesses in Goldsboro.
Food & Beverage Manufacturing: 11 employer businesses here. Typical sale multiple: 3.1x - 4.5x SDE.
Metal Fabrication: 8 employer businesses here. Typical sale multiple: 3.2x - 4.2x SDE.
Wood & Furniture Manufacturing: 8 employer businesses here. Typical sale multiple: 2.5x - 3.8x SDE.
Construction Materials Manufacturing: 6 employer businesses here. Typical sale multiple: 2.5x - 5.0x EBITDA.
Printing & Plastics: 4 employer businesses here. Typical sale multiple: 2.9x - 4.9x SDE.
Medical & Chemical Manufacturing: 3 employer businesses here. Typical sale multiple: 4.5x - 8.0x EBITDA.
Wholesale & Distribution
36 related employer businesses in Goldsboro.
Industrial & Construction Supply: 26 employer businesses here. Typical sale multiple: 3.0x - 4.0x SDE.
Food & Beverage Distribution: 6 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Electronics, IT & Office Equipment Distribution: 4 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Education & Childcare
33 related employer businesses in Goldsboro.
Daycare Centers: 33 employer businesses here. Typical sale multiple: 2.39x - 3.35x SDE.
Preschools. Typical sale multiple: 3.12x - 4.0x SDE.
Pharmacies & Medical Supply
32 related employer businesses in Goldsboro.
Home Infusion: 15 employer businesses here. Typical sale multiple: 4.0x - 6.5x EBITDA.
Compounding Pharmacies: 13 employer businesses here. Typical sale multiple: 3.5x - 5.5x EBITDA.
Specialty Pharmacies: 13 employer businesses here. Typical sale multiple: 4.0x - 6.5x EBITDA.
Medical Supply Retail: 4 employer businesses here. Typical sale multiple: 2.5x - 4.0x SDE + Inventory.
Beauty & Personal Care
30 related employer businesses in Goldsboro.
Hair Salons: 13 employer businesses here. Typical sale multiple: 1.25x - 2.34x SDE.
Nail Salons: 11 employer businesses here. Typical sale multiple: 1.4x - 1.88x SDE.
Day Spas: 6 employer businesses here. Typical sale multiple: 1.8x - 2.8x SDE.
Tattoo Shops: 6 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.
Massage Parlors: 6 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.
Medical Spas. Typical sale multiple: 2.5x - 4.5x EBITDA.
Hospitality & Travel
18 related employer businesses in Goldsboro.
Hotels: 18 employer businesses here. Typical sale multiple: 2.6x - 5.1x EBITDA.
Motels: 18 employer businesses here. Typical sale multiple: 1.1x - 2.5x SDE.
Senior Care & Living
18 related employer businesses in Goldsboro.
Non-Medical Home Care: 12 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
Assisted Living Facilities: 6 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA + Real Estate.
Adult Day Services. Typical sale multiple: 2.5x - 4.0x SDE.
Health & Fitness
17 related employer businesses in Goldsboro.
Gyms & Health Clubs: 12 employer businesses here. Typical sale multiple: 2.44x - 2.93x SDE.
Yoga Studios: 12 employer businesses here. Typical sale multiple: 2.07x - 2.50x SDE.
Pilates Studios: 12 employer businesses here. Typical sale multiple: 2.10x - 3.00x SDE.
Personal Training Studios: 12 employer businesses here. Typical sale multiple: 2.00x - 2.80x SDE.
Wellness & Recovery Centers: 5 employer businesses here. Typical sale multiple: 5.5x - 9.7x EBITDA.
Energy & Utilities
14 related employer businesses in Goldsboro.
Propane & Fuel Distribution: 9 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA + Assets.
Water & Wastewater Services: 5 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.
Entertainment & Recreation
12 related employer businesses in Goldsboro.
Bars & Pubs: 12 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.
Clubs & Lounges: 12 employer businesses here. Typical sale multiple: 3.0x - 6.0x EBITDA.
Event Venues. Typical sale multiple: 2.8x - 3.5x Earnings.
Banquet Halls. Typical sale multiple: 3.5x - 4.5x Earnings.
Escape Rooms. Typical sale multiple: 1.5x - 3.5x SDE.
Pet Services
4 related employer businesses in Goldsboro.
Pet Grooming & Spas: 4 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE.
Boarding, Daycare & Training: 4 employer businesses here. Typical sale multiple: 3.0x - 4.5x EBITDA.
Mobile & In-Home Pet Care. Typical sale multiple: 1.5x - 2.5x SDE + Fleet.
Technology & Media
4 related employer businesses in Goldsboro.
Digital Marketing Agencies: 4 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE.
E-commerce & Online Brands. Typical sale multiple: 2.5x - 4.0x SDE + Inventory.
E-commerce & Online Businesses
Amazon FBA Businesses. Typical sale multiple: 2.5x - 4.0x SDE + Inventory.
Online Marketplaces. Typical sale multiple: 3.5x - 6.0x SDE.
Land & Agriculture
Crop Production. Typical sale multiple: 4.5x - 6.69x EBITDA.
Livestock & Ranching. Typical sale multiple: 3.0x - 5.76x EBITDA.
Agribusiness & Infrastructure. Typical sale multiple: 5.2x - 10.3x EBITDA.
AgTech & Precision Ag. Typical sale multiple: 8.3x - 12.1x EBITDA.
Agri-Tourism & Lifestyle. Typical sale multiple: 2.51x - 4.54x SDE.
Counties in this metro area
Working with owners in Goldsboro
Business Advisors of America works with owners who are selling a business in Goldsboro. Contact us to talk about a sale.
FREQUENTLY ASKED QUESTIONS
Questions owners in Goldsboro ask
How long does it take to sell a business in Goldsboro?
The time depends on the price, the quality of the records and the number of qualified buyers. Many sales take six months or longer from the start of the process to closing.
How is a business valued in Goldsboro?
Valuation starts with the earnings the business produces for an owner, then adjusts for assets, size, industry and the terms a buyer is likely to accept. The result is a range, and the asking price is set inside it.
Is the sale confidential?
Buyers are asked to sign a non-disclosure agreement before they see the name of the business or its financial statements.
FROM OUR BLOG
Guides for owners in Goldsboro
October 3, 2025
Business Owners
Add-Backs: What Counts, What Does Not, and What Buyers Push Back On
Every add-back you can prove raises your sale price by two to three times its amount. Every add-back you cannot prove costs you credibility on all the others.
Read article
October 3, 2025
Business Owners
Add-Backs: What Counts, What Does Not, and What Buyers Push Back On
Every add-back you can prove raises your sale price by two to three times its amount. Every add-back you cannot prove costs you credibility on all the others.
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March 5, 2026
Business Owners
Buyer Qualification: How We Screen Out the Buyers Who Cannot Close
Most inquiries on a business listing come from people who cannot close. Here is how they get screened out before they see your name or your financials.
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March 5, 2026
Business Owners
Buyer Qualification: How We Screen Out the Buyers Who Cannot Close
Most inquiries on a business listing come from people who cannot close. Here is how they get screened out before they see your name or your financials.
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February 9, 2026
Business Owners
The Confidential Information Memorandum: What Goes In It and Why
The CIM is the document a buyer reads before they decide to spend time on your business. Here is what it has to contain and the mistakes that cost sellers offers.
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February 9, 2026
Business Owners
The Confidential Information Memorandum: What Goes In It and Why
The CIM is the document a buyer reads before they decide to spend time on your business. Here is what it has to contain and the mistakes that cost sellers offers.
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