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Osceola County

Selling a Business in Osceola County

Osceola County has 441 employer businesses, and 86% of them have fewer than 20 employees. This page shows the local mix of industries and how a sale is handled here.

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LOCAL SNAPSHOT

Osceola County by the numbers

441

EMPLOYER BUSINESSES

86%

SMALL EMPLOYER SHARE

1,450

BUSINESSES WITH NO EMPLOYEES

6,886

EMPLOYMENT

$313 million

ANNUAL PAYROLL

183

BUSINESSES WITH 5 TO 49 EMPLOYEES

U.S. Census Bureau, County Business Patterns 2023 and Nonemployer Statistics 2024. Counts are employer establishments, meaning business locations with paid employees.

How Osceola County compares

Osceola County ranks 64th of 83 Michigan counties and county equivalents for employer businesses.
The number of employer businesses grew 2.1% between 2018 and 2023.
Manufacturing makes up 10% of employer businesses in Osceola County, compared with 5% in Michigan.
183 employer businesses here have 5 to 49 employees.

Osceola County ranks 64th of 83 Michigan counties and county equivalents for employer businesses.
The number of employer businesses grew 2.1% between 2018 and 2023.
Manufacturing makes up 10% of employer businesses in Osceola County, compared with 5% in Michigan.
183 employer businesses here have 5 to 49 employees.

Industry mix

The largest industries by number of employer businesses:

Retail: 67 employer businesses
Repair, personal care and other services: 66 employer businesses
Construction: 49 employer businesses
Manufacturing: 45 employer businesses
Health care and social assistance: 42 employer businesses

The largest industries by number of employer businesses:

Retail: 67 employer businesses
Repair, personal care and other services: 66 employer businesses
Construction: 49 employer businesses
Manufacturing: 45 employer businesses
Health care and social assistance: 42 employer businesses

INDUSTRIES

What sells in Osceola County

Retail, repair, personal care and other services, construction, manufacturing

Electronics & Repair

Retail Stores

Fashion, Apparel & Jewelry

Retail Stores

Barber Shops

Beauty & Personal Care

Day Spas

Beauty & Personal Care

Auto Parts

Automotive & Boat

Auto Repair

Automotive & Boat

Every kind of business we sell in Osceola County

We sell businesses in every one of these industries in Osceola County. Counts are employer businesses in the closest Census industry codes. Industries without a clean Census match are listed without a count, and a few industries share one Census category, so their counts match. A sale multiple is the price a business typically sells for as a multiple of its earnings. SDE means seller's discretionary earnings, which is the owner's pay plus the profit of the business. EBITDA means earnings before interest, taxes, depreciation and amortization.

Construction & Engineering

38 related employer businesses in Osceola County.

Landscaping: 11 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
General Contracting: 10 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.
Foundation & Site Prep: 7 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Fleet.
Plumbing: 6 employer businesses here. Typical sale multiple: 3.5x - 5.0x SDE.
HVAC Services: 6 employer businesses here. Typical sale multiple: 4.6x - 7.0x EBITDA.
Electrical: 4 employer businesses here. Typical sale multiple: 4.0x - 8.0x EBITDA.

Restaurants & Food

31 related employer businesses in Osceola County.

Full-Service Restaurants: 16 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.
Quick-Service & Fast Food: 12 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Grocery Stores & Markets: 3 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE + Inventory.

Manufacturing

28 related employer businesses in Osceola County.

Wood & Furniture Manufacturing: 10 employer businesses here. Typical sale multiple: 2.5x - 3.8x SDE.
Metal Fabrication: 7 employer businesses here. Typical sale multiple: 3.2x - 4.2x SDE.
Printing & Plastics: 5 employer businesses here. Typical sale multiple: 2.9x - 4.9x SDE.
Food & Beverage Manufacturing: 3 employer businesses here. Typical sale multiple: 3.1x - 4.5x SDE.
Construction Materials Manufacturing: 3 employer businesses here. Typical sale multiple: 2.5x - 5.0x EBITDA.

Automotive & Boat

19 related employer businesses in Osceola County.

Auto Repair: 11 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE.
Collision Repair: 4 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.
Auto Parts: 4 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE + Inventory.

Financial & Professional Services

18 related employer businesses in Osceola County.

Insurance Agencies: 9 employer businesses here. Typical sale multiple: 6.0x - 8.0x EBITDA.
Accounting & Tax Practices: 5 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE.
Real Estate Brokerages: 4 employer businesses here. Typical sale multiple: 2.5x - 4.5x SDE.

Retail Stores

17 related employer businesses in Osceola County.

Hardware, Garden & Building: 10 employer businesses here. Typical sale multiple: 2.5x - 3.8x SDE + Inventory.
Health, Beauty & Pharmacy: 7 employer businesses here. Typical sale multiple: 2.8x - 4.2x EBITDA.

Gas Stations & Convenience

11 related employer businesses in Osceola County.

Gas Stations: 11 employer businesses here. Typical sale multiple: 3.0x - 4.5x EBITDA + Real Estate.

Medical Practices

11 related employer businesses in Osceola County.

Primary & Family Care: 8 employer businesses here. Typical sale multiple: 2.2x - 3.2x SDE.
Physical Therapy & Rehab: 3 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.

Logistics & Transportation

10 related employer businesses in Osceola County.

General Freight Trucking: 10 employer businesses here. Typical sale multiple: 2.44x - 3.45x SDE.

Energy & Utilities

9 related employer businesses in Osceola County.

Oil & Gas Services: 3 employer businesses here. Typical sale multiple: 3.0x - 5.0x EBITDA + Equipment.
Propane & Fuel Distribution: 3 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA + Assets.
Water & Wastewater Services: 3 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.

Entertainment & Recreation

6 related employer businesses in Osceola County.

Bars & Pubs: 3 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.
Clubs & Lounges: 3 employer businesses here. Typical sale multiple: 3.0x - 6.0x EBITDA.
Golf Courses: 3 employer businesses here. Typical sale multiple: 8.0x - 11.0x EBITDA.

Pharmacies & Medical Supply

5 related employer businesses in Osceola County.

Compounding Pharmacies: 5 employer businesses here. Typical sale multiple: 3.5x - 5.5x EBITDA.
Specialty Pharmacies: 5 employer businesses here. Typical sale multiple: 4.0x - 6.5x EBITDA.

Education & Childcare

4 related employer businesses in Osceola County.

Daycare Centers: 4 employer businesses here. Typical sale multiple: 2.39x - 3.35x SDE.

Construction & Engineering

38 related employer businesses in Osceola County.

Landscaping: 11 employer businesses here. Typical sale multiple: 3.0x - 5.0x SDE.
General Contracting: 10 employer businesses here. Typical sale multiple: 3.0x - 4.5x SDE.
Foundation & Site Prep: 7 employer businesses here. Typical sale multiple: 2.5x - 4.0x EBITDA + Fleet.
Plumbing: 6 employer businesses here. Typical sale multiple: 3.5x - 5.0x SDE.
HVAC Services: 6 employer businesses here. Typical sale multiple: 4.6x - 7.0x EBITDA.
Electrical: 4 employer businesses here. Typical sale multiple: 4.0x - 8.0x EBITDA.

Restaurants & Food

31 related employer businesses in Osceola County.

Full-Service Restaurants: 16 employer businesses here. Typical sale multiple: 1.5x - 2.5x SDE.
Quick-Service & Fast Food: 12 employer businesses here. Typical sale multiple: 2.5x - 3.5x SDE.
Grocery Stores & Markets: 3 employer businesses here. Typical sale multiple: 2.0x - 3.0x SDE + Inventory.

Manufacturing

28 related employer businesses in Osceola County.

Wood & Furniture Manufacturing: 10 employer businesses here. Typical sale multiple: 2.5x - 3.8x SDE.
Metal Fabrication: 7 employer businesses here. Typical sale multiple: 3.2x - 4.2x SDE.
Printing & Plastics: 5 employer businesses here. Typical sale multiple: 2.9x - 4.9x SDE.
Food & Beverage Manufacturing: 3 employer businesses here. Typical sale multiple: 3.1x - 4.5x SDE.
Construction Materials Manufacturing: 3 employer businesses here. Typical sale multiple: 2.5x - 5.0x EBITDA.

Automotive & Boat

19 related employer businesses in Osceola County.

Auto Repair: 11 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE.
Collision Repair: 4 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.
Auto Parts: 4 employer businesses here. Typical sale multiple: 2.5x - 3.2x SDE + Inventory.

Financial & Professional Services

18 related employer businesses in Osceola County.

Insurance Agencies: 9 employer businesses here. Typical sale multiple: 6.0x - 8.0x EBITDA.
Accounting & Tax Practices: 5 employer businesses here. Typical sale multiple: 2.0x - 3.5x SDE.
Real Estate Brokerages: 4 employer businesses here. Typical sale multiple: 2.5x - 4.5x SDE.

Retail Stores

17 related employer businesses in Osceola County.

Hardware, Garden & Building: 10 employer businesses here. Typical sale multiple: 2.5x - 3.8x SDE + Inventory.
Health, Beauty & Pharmacy: 7 employer businesses here. Typical sale multiple: 2.8x - 4.2x EBITDA.

Gas Stations & Convenience

11 related employer businesses in Osceola County.

Gas Stations: 11 employer businesses here. Typical sale multiple: 3.0x - 4.5x EBITDA + Real Estate.

Medical Practices

11 related employer businesses in Osceola County.

Primary & Family Care: 8 employer businesses here. Typical sale multiple: 2.2x - 3.2x SDE.
Physical Therapy & Rehab: 3 employer businesses here. Typical sale multiple: 3.5x - 5.0x EBITDA.

Logistics & Transportation

10 related employer businesses in Osceola County.

General Freight Trucking: 10 employer businesses here. Typical sale multiple: 2.44x - 3.45x SDE.

Energy & Utilities

9 related employer businesses in Osceola County.

Oil & Gas Services: 3 employer businesses here. Typical sale multiple: 3.0x - 5.0x EBITDA + Equipment.
Propane & Fuel Distribution: 3 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA + Assets.
Water & Wastewater Services: 3 employer businesses here. Typical sale multiple: 4.0x - 7.0x EBITDA.

Entertainment & Recreation

6 related employer businesses in Osceola County.

Bars & Pubs: 3 employer businesses here. Typical sale multiple: 2.0x - 4.0x SDE.
Clubs & Lounges: 3 employer businesses here. Typical sale multiple: 3.0x - 6.0x EBITDA.
Golf Courses: 3 employer businesses here. Typical sale multiple: 8.0x - 11.0x EBITDA.

Pharmacies & Medical Supply

5 related employer businesses in Osceola County.

Compounding Pharmacies: 5 employer businesses here. Typical sale multiple: 3.5x - 5.5x EBITDA.
Specialty Pharmacies: 5 employer businesses here. Typical sale multiple: 4.0x - 6.5x EBITDA.

Education & Childcare

4 related employer businesses in Osceola County.

Daycare Centers: 4 employer businesses here. Typical sale multiple: 2.39x - 3.35x SDE.

Working with owners in Osceola County

Business Advisors of America works with owners who are selling a business in Osceola County. Contact us to talk about a sale.

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FREQUENTLY ASKED QUESTIONS

Questions owners in Osceola County ask

How long does it take to sell a business in Osceola County?

The time depends on the price, the quality of the records and the number of qualified buyers. Many sales take six months or longer from the start of the process to closing.

How is a business valued in Osceola County?

Valuation starts with the earnings the business produces for an owner, then adjusts for assets, size, industry and the terms a buyer is likely to accept. The result is a range, and the asking price is set inside it.

Is the sale confidential?

Buyers are asked to sign a non-disclosure agreement before they see the name of the business or its financial statements.

FROM OUR BLOG

Guides for owners in Osceola County

October 3, 2025

Business Owners

Add-Backs: What Counts, What Does Not, and What Buyers Push Back On

Every add-back you can prove raises your sale price by two to three times its amount. Every add-back you cannot prove costs you credibility on all the others.

Read article

October 3, 2025

Business Owners

Add-Backs: What Counts, What Does Not, and What Buyers Push Back On

Every add-back you can prove raises your sale price by two to three times its amount. Every add-back you cannot prove costs you credibility on all the others.

Read article

March 5, 2026

Business Owners

Buyer Qualification: How We Screen Out the Buyers Who Cannot Close

Most inquiries on a business listing come from people who cannot close. Here is how they get screened out before they see your name or your financials.

Read article

March 5, 2026

Business Owners

Buyer Qualification: How We Screen Out the Buyers Who Cannot Close

Most inquiries on a business listing come from people who cannot close. Here is how they get screened out before they see your name or your financials.

Read article

February 9, 2026

Business Owners

The Confidential Information Memorandum: What Goes In It and Why

The CIM is the document a buyer reads before they decide to spend time on your business. Here is what it has to contain and the mistakes that cost sellers offers.

Read article

February 9, 2026

Business Owners

The Confidential Information Memorandum: What Goes In It and Why

The CIM is the document a buyer reads before they decide to spend time on your business. Here is what it has to contain and the mistakes that cost sellers offers.

Read article